Is Your Belief System Congruent with Your Business Goals?

Your Unconscious Mind is steering the ship! Using the iceberg analogy, our Conscious Mind is only the tip that is visible above the water line. This Unconscious level controls our life-view, decisions, our health, wealth and general well-being. It determines how we show up in both our personal and professional lives.

Much of our Belief System resides in our Unconscious Mind. It is built on our evaluation and perception of events and experiences in our lives. If we re-evaluate or change our perspectives (thoughts), our beliefs will change. We create our own reality.

Integrate the conscious and unconscious levels and you create congruency.

The process, the shift, begins with Values Clarification. What is important to you and why. Are you living and working in alignment with those values?

The next step is to look at your Comfort Zones. A comfort zone is the emotional ceiling you have put in place. It is a place to hide. It feels safe because it is familiar.

Your Comfort Zones will indicate your Limiting Beliefs.

For example: Your obvious business goal is to be successful. But, perhaps your unconscious belief is that you are a failure, or, you are not worthy of success.

Your Limiting Beliefs Support Your Comfort Zones. Failure becomes your comfort zone because it is familiar. Everyone has failed at something.

A new zone may feel awkward, foreign or like you “don’t belong” and your inner critic (that voice in your head) will pull you back. The critic, your personal saboteur, will always fight for the status quo, the comfort zone.

In order to access your Limiting Beliefs, you might ask yourself the following questions:
- Where and when do you feel frustrated, disappointed, stuck?
- What are your excuses? Your “yes, buts”?
- Where do you feel guilty?
- When and how often are you second-guessing important decisions?
- How is it serving you to stay where you are? In other words, what is the payback?

Although it is not always necessary to identify exactly where the fears, self-doubts and limiting beliefs originated in order to make a shift, it can be helpful.

Most of our limiting beliefs date back to our early programming as children.

As you begin to re-program your belief system and dump the old stuff, you clear the way for that other voice: the voice of wisdom, insight, intuition and confidence.

Make the choice today to rewrite the old stories and beliefs and access your inner Warrior, the voice of wisdom.

Want to get there faster? Get a Coach!

You Dream of Starting Your Own Business....

You have been feeling the itch for some time. You want the freedom to fully express yourself and your talents and to be your own boss. It will take more than talent, passion and prayers.

Here are 10 things to consider before you take the leap.

1. Are you crystal clear about what you want to create?

2. Who would be your competitors, directly and indirectly, and what are they
doing? Get out there and ask.

3. What would make your business stand out? What makes you unique?

4. Who are your potential customers; what are their burning wants and needs
that are not being met? How will you know for sure?

5. Can you realistically obtain and support sufficient financing for the next 2-5 years
it will take to establish your venture?

6. What are the potential barriers and risks and how will you manage them?

7. What aspects of your business will require training? Where will you get
it and what will it cost?

8. What is the impact on other areas of your life and your loved ones?

9. What support structures will be there for you?

10. Is your level of commitment great enough to sustain you through the
obstacles and unforeseen setbacks?

Beginning a new business is a bit like a new romance. The adrenaline is pumping; you feel energized; your creative juices are pumped and you are passionately committed. This is the honeymoon stage. When you hit the first few bumps in the road, you are still confident that nothing can stop you.

Gradually reality creeps in. You are getting tired, less focused and clear. The day-to-day grind seems less attractive than what you had envisioned. This is where you may begin to drift from the “why” part of choosing to be an entrepreneur.


Here are 6 things to consider once you decide to take the leap:

1. Make a detailed business plan that includes the above questions.

2. Establish your goals and the compelling reasons they are important.
Why are you in business?

3. Identify your team and how they can support you. Be sure that you
include the professionals that you will need such as a lawyer, an
accountant, a banker and perhaps a business coach.

4. Make sure that your budget includes what you need to invest in
your own training, marketing and branding.

5. Make another plan: a plan for executing the first plan with excellence.

6. Pay yourself first. Always. Even if it is a small amount.

This the bare bones of what you will need. Depending on the complexity of your business, there will be many details. Make your plan flexible; re-visit it often and make necessary changes quickly. Leverage your mistakes.

In order to deal with the dip that follows the honeymoon, surround yourself with positive people who will champion you, be objective and truthful, and hold you accountable.

The last word:

Get out of your own way.
Have fun and laugh often.
Don’t give up.

Coaching Your Warrior,

Sharon